The Gray Pages

Wednesday, April 26, 2006

Dear Chili's

[First email lost. I told them they should include prices on their website.]

April 26, 2006

Thank you for taking the time to send us an email and for your interest in Chili's. We certainly appreciate your feedback, which is vital to our success.

Our menu pricing varies by location depending on local market conditions, whether the location is company or franchise owned and whether there are new products featured or test product introductions. As such, Chili's made a decision to not include pricing on the Chili's website to minimize any potential errors that could be incurred trying to correctly represent all of the various pricing scenarios. We recommend you call the location you are interested in to inquire about specific prices. You can also ask that they fax a menu to you. We hope this is not an inconvenience but rather a way to accurately communicate prices to you our customer.

To obtain a telephone number please revisit our website at http://www.chilis.com/ and then click on "Menu and Locations".

Again, we appreciate your interest in Chili's and we hope we have the opportunity to see you in one of our restaurants soon. It will be our pleasure to serve you.

Chili's
Guest Relations
Ref # 517909



No.

No, no, no.

This is all mumbo-jumbo. The fact is, there IS a menu at each location, and there ARE prices written on that menu. All such pricing scenarios, as you call them, have been worked out AT EACH LOCATION. If it is possible -- as you suggest -- for me to call the restaurant and have them fax me a copy of their menu, cannot YOU do the same? And why the heck not?

The singular advantage of the world-wide web is the ability to update your publications as conditions change. Seafood restaurants are able to update their prices daily using the web. In ye olde days -- you know, five years ago -- they did this with a chalk board and and an eraser. There is no reason (none that you have given) why you cannot update your website.

Honestly: how often do prices change? Menus? Is it hourly? Daily? Of course not. Items may float on and off your menu, and prices may fluxuate, but there is stability. Please stop making excuses and just fix it.

Yours,
Joshua Rovner

6 Comments:

  • You want the prices for Chili's? Aren't you the same person who dislikes Lauriol Plaza because it's not as genuine as your beloved Mixtek?

    By Blogger dl004d, at 10:25 AM  

  • That's what I get for copy-and-pasting your posts. Mixtec. Mixtec. Mixtec.

    By Blogger dl004d, at 10:25 AM  

  • My office was ordering from there. I had nothing to do with it.

    By Blogger Josh, at 10:26 AM  

  • You might want to consider the possibility this first bit of OCD might be a warning sign. Honor Nomar some other way.

    It's a franchise. It's highly unlikely they have any sort of centralized pricing information. Even if they did, you'd be amazed at how shitty most corporate website programmers are. Plus the data would always be out of date and you'd be pissed when you got there.

    I assume the next step is to demand a phone-accessible tool that will match the change in your cup holder with available menu items?

    By Anonymous Anonymous, at 10:28 AM  

  • Hmmm. I like that change idea.

    By Blogger Josh, at 10:47 AM  

  • fluxuate?

    By Blogger Stewart Bushman, at 5:05 PM  

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